In 2017 Camporesi started a rebranding project, a process of redefining and reinforcing the corporate image that took place starting from the redesign of the logo.

The goal was to create a brand that would identify the solidity and reliability of Camporesi, but at the same time it was elegant and modern, thus representing the uniqueness of the offer given by the selection of exclusive products.

The new brand was built from the sinuous shapes of the “c” and the “d”, Camporesi Distribuzione’s initials seem to be created before our eyes, like drops of liquor or melted chocolate. A further step towards a minimal and elegant style.